Passion in Your Action

010413-Passion-in-Action-WEWhen it comes to creating a successful small business, there are three sources of power we all must mange successfully.

Those sources of power are:

1. Time

2. Energy

3. Money

We all have an equal amount of time. But personal energy and money can fluxuate widely.

Let's focus on personal energy today.

When you launch "marketing" initiatives, what you are actually doing is looking for ways to "attract" interst to your business and offers.

What's more attactive than a person who is on-fire, passionate about their work and the experiences they create for others?

The fact is, passion attracts interest.

Whereas lack of passion tends to be ignored, generally. 

When you are considering marketing in this new energy of 2013, realize that the power of your passion is perhaps the single-most important aspect. 

In 2013, your small business energy and the authentic passion you have for your work will mean the difference between fulfillment and frustration. 

Image Courtesy of: Oskarsson Photograhy

2013: A New Small Business Path

010313 New Business PathA New Year, 2013. Welcome to a new time, new energy, new way of being for small business owners everywhere. 

A big question many have today is: "Where can I find my 2013 business path? What can I do today to make my small business pop, hum, run like it never has before?" 

Here's some ideas to get you started:

1. Don't dwell on the downside.

Create what you want to see happen in your thoughts and energy first. Your imagination is your most powerful "reality creation" tool. All of your outcomes start with your thoughts and the energy you put into them.

2. Focus on what will work and not what has not worked before.

If you don't know what will work, do something completely different than what you've done in the past. Remember: new energy = new results.

3. Realize that YOU create your own reality.

As a result, decide what you want in your life. Then go out and create it with joy in your heart and passion in your actions.

4. Set a specific time to do the work that moves you forward.

Commit. Decide what you want. Follow your inner guidance in knowing what to do. Trust that voice inside and act, do, take action. Miracles happen when you take ACTION.

5. STOP trying. Either do or decide not to do.

Try is the killer of dreams, the destroyer of fortunes and the limiter of life-long joy.

The business growth drill of 2013 is to:

  • Decide
  • Commit
  • Take ACTION

Works every time.

The only challenge is, it's different than what you've done in the past; making our final bit of advice:

Live for right now, not the past that has already occured or a future that is dependent on your thoughts, energy and action TOday.

TOday is where miracles, success, abundance, freedom and joy occur. They are never found in SOMEday or the dreaded "Soon".

Image Courtesy of: Steve Jurvetson 

Keywords and Business Development Strategy

Keyword DifferencesI'm working on a sales process, marketing, CRM and online marketing test project right now. Today, I'm playing with keyword variations. 

In doing that, I'm consistently finding something very interesting. Small keyword variations often have HUGE competitive differences.

For example:

Note the differences in the keywords "business development strategy" vs. "business development strategies." You can click the graphic above for a screenshot of that search.

Business development strategy has "low" competition and 2,000 more searches per month in the USA than the keyword business development strategies, which is listed as "medium" competition and almost half as many searches.

So if I'm putting together a sales process and am working on the attraction (called marketing) piece for a business, which keyword would I use in an article ... oh say ... on business development strategy?

That's a quiz to see if you're paying attention.

Which keyword phrase would be best to use? 

Click on comment and leave your ideas. 

Learn about the sales process test project and see how it can help you grow your service based business by 10% to 40% or more this year.