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What my new dog taught me about business

Scotch Hero Shot Cropped I recently adopted a new dog after 2 years without one. When I adopted him I decided to follow the "dog psychology" training methods of the Dog Whisperer, Cesar Millan (

Interestingly enough Cesar's methods rely on your personal energy with the dog. So keep that in mind as we relate this idea to your small business.

If you're angry, over excited, too timid or frightened, the dog picks up on your energy an acts in ways we might call misbehaving.

However, if you are calm and assertive the dog does pretty much anything you want them to do.

 I've found this to work really well and it has gotten my new dog use to his new home in a very short time.

How does all this relate to business?

Think about your personal energy and use Cesar's ideas in a business setting.

If you're angry, those around you (co-workers, clients and people in your network for example) tend to avoid you. No one wants to be around someone who is upset.

It's the same with fear, uncertainty, doubt, disbelief and other strong emotions. Your emotions project energy and people pick up on it, just like your dog does.

Use this idea.

The next time you're conducting a sales call, be confident that you have something of value to offer.

Plan what you're going to cover in the sales call in advance so you exhibit knowledgeable authority.

Then just deliver your message in a calm yet assertive way.

See how your qualified prospect reacts. Chances are they will follow your lead and be much more receptive. The secret is to remain calm and assertive.

The energy you project has a strong relationship to the results you obtain.

Try it today and see the difference in sales, employee/co-worker relationships, client interactions and your own success and achievement mindset.

Energy is more important than strategy

ChakraFire You know, we are amazing creatures, us human beings. Like all animals on the planet Earth, we project subtle energy as a way for the other animals (including our pets and other people for example) to know how we're feeling and our general state of mind.

The difference between human beings and what might be called the "lesser animals" is that we can reason and actually direct outcomes by how we feel and then think about an event, situation or experience.

If you're considering accomplishing an activity of any sort, how you feel about that activity will impact your enjoyment of it.

For example, you can feel really good about a vacation in Hawaii.

As a result, it's very easy to have a great time. Your energy is high, you feel good about it and you know it will be a pleasant experience.

On the other side of that coin you have doing your taxes on April 14th.

You know the deadline is looming. You've putting off doing your taxes. You're worried about missing the deadline and maybe you're even a little frightened.

You waited, anticipated and avoided getting your taxes done before the deadline. Now the clock is ticking and you're almost out of time.

Your energy is low due to stress and worry. As a result, you struggle to complete your taxes on time.

Your energy creates the foundation for your results.

If you're worried, stressed and frightened, your results will be taxing on you. They call it "taxes" for a reason you know.

If you're happy, carefree and anticipate a great result, chances are that great result will occur.

When it comes to your business, what is your energy around marketing, sales and success?

Is it like a trip to Hawaii or is it more like having to pay your taxes by a certain date?

How you feel about whether or not your business plans will work is more important than the actual strategy you use.

This story should illustrate the point for you.

I had someone ask me recently what I thought of a new Web site design and email template they wanted to use.

Since I wasn't in their specific niche market, I asked what their clients and prospects that were similar to their current best clients thought of it.

"They love it," was the reply.

Then I asked this person how well they felt these new designs would work.

"Oh man, this is the best I've ever had. It's going to work great," was their heartfelt response.

Because this person feels strongly that the site will work great (and their target market agrees validating this point) the energy around the effectiveness of this Web site is high.

As a result, the impact the site has on this person's business has also been high.

I'm happy to report they've gotten great response and more people on their marketing list than ever before.

It really doesn't matter what template, design, strategies or tactics you use. There are so many great designs and strategies that work all you really have to do is pick one.

But pick one that you feel in your heart will work for you. Your energy and conviction around success will propel you into creating great results.

Why Should You Have Joy in Your Heart?

HeartLowRes I was watching a performance by Carrie Underwood recently and noticed something very interesting.

Carrie was great but what struck me most was her back-up singer.

She had so much joy in her heart that her energy just exuded from the stage. She was obviously into it, happy to be there and singing her heart out; just loving what she was doing.

What can you and I learn from that?  

The biggest thing to realize is that if you do whatever you do with joy in your heart you'll connect with both yourself and others in a much deeper and more fulfilling way.

When you connect with yourself on a deeper level, you'll gain broader perspective. That broader perspective provides hope and, as a result, makes you feel happier.

When you connect with others with joy instead of a "putting up with them" mindset you'll build richer and deeper relationships.

You'll stand head-and-shoulders above the rest who have a "getting through the day" mentality.

You'll enjoy each day more and be more productive (and profitable) as a result.

But most of all, you'll love your life more. You'll be happier and feel more fulfilled.

Just for today, take a look at why you have reason to be filled with joy.

Take 15 minutes today to quickly write down:  
  • 10 things you are grateful for in your life. (4 minutes)
  • All the things you love about the work you do. Yes, I know, there are things you don't like too. But for now, focus on what you DO like. See it and experience how that feels. (4 minutes)
  • And to complete you list, write down the single greatest value you have created in your work that enhances the lives of other people. (3 minutes).
No matter what you do, there is something you do that adds value to the life of someone else. Write it down.

Then sit back for a few minutes or reflect on your list. (4 minutes)

Be happy for all you have.

Feel the lightness in your heart for the things you love about your work and your life. Know that what you do matters and makes a difference in the life of someone else.

Then take that attitude into your day.

See if you can be more like Carrie Underwood's back-up singer and not as much as the worried, stressed out person you may be today.