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The Greatest Things to Understand in 2010 and Beyond

LightBlubCroppedWEB The greatest things you can understand right now focus on you.

To really use this idea you need to go on a journey of self-discovery.

The goal is to get to the core of your personal strengths and the impact those strengths have on others.

Let’s start with the #1 thing we all want; happiness.

To be truly happy in business (and life) it’s important for you to create from a deeper level than just rational thought. You must come from your heart and use feelings combined with thinking to know the full range of your strengths.

The 3 things to focus on are:

1.  What talent do you have in your business that makes you unique? You are the only person who can have your unique talent and perspective. Understanding it will help you find greater satisfaction in what you are doing today.

2. What specialized knowledge do you have that can help other people (your clients) solve their problems more efficiently and completely than they could on their own?

3. Where is your passion? Is it still there or have you lost it? If your true and authentic passion is there, you have the potential to be truly great at what you do. If passion is missing, finding it could be the most profitable thing you do to build your business this year.

The reason these 3 things are the cornerstone of success today is that people gravitate toward people who are talented, knowledgeable and passionate about what they do.

When you engage your greatest talent, knowledge and passion in any business, you unleash a viral marketing power that attracts people almost magnetically.

The next greatest thing to understand.

Understanding how to use your talent, knowledge and passion to add value to the lives of others is vital to using this idea successfully.

Start by filling in the blank; “The value my clients receive from my greatest talent, knowledge and passion is _____”

Then tell people what that value is. Make it easy to understand.

In my case, I might say, “My talent is to help entrepreneurs and small business owners use their talent, knowledge and passion to create balance, satisfaction and profit with freedom in a life and business they can love.”

That’s what excites and motivates me. Now what excites and motivates you?

The last thing that is among the greatest things to understand right now is this; the most important thing you can do every day is share your gifts with people who don’t know you in a way that helps them get what they want out of life and business.

This week focus on yourself first. Understand the depth of your knowledge. Realize your talent. Admit your passion for what you do. Learn to express these things in credible, heartfelt words.

Then share it with people who do not know about you yet.

Don’t sell me. Tell me the value I’ll gain from listening to you. Help me realize how you’ll assist me to achieve my greatest goals in business and life. Make it easy for me to reach my greatest goals by listening to you.

When you do, you’ll attract new clients effortlessly and be much happier in your business than you may be today.

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