These people never give up until you do. They touch and touch and touch some more until you opt-out or purchase.
If you opt-out they remove you right away and don’t bother you anymore. If you buy, you move into a new level of messaging that continues the process of marketing their next level products or services.
The lesson is; keep sending marketing touches until someone tells you NO!
One of my favorite marketing cards I send often has this saying on the front:
Sales Statistics; 48% of sales people never follow up with a prospect. 25% of sales people make a second contact and stop. 12% of sales people only make three contacts and stop. Only 10% of sales people make more than three contacts.
2% of sales are made on the first contact, 3% of sales are made on the second contact, 5% of sales are made on the third contact, 10% of sales are made on the fourth contact, and 80% of sales are made on the fifth to twelfth contact
If you would like me to send you this powerful sales reminder, just email me at email@example.com with the Subject: Sales Stats Card
I’ll send you the actual card in the mail as my gift to your sales success.