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October 2007
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December 2007

The secrets the most successful people in business know that you do not

There are time honored truths that successful people know that many other do not. Here is a list of a few of them to consider:

Building wealth and success is the purpose of business.

Sales is the only way any business makes money and builds wealth

Most small businesses fail because they don’t have enough sales

Most small business owners find sales and marketing a chore and do not do it

A well defined, highly focused sales process makes generating sales easier

Strong copy and one focused concept in that sales process sells better

Strong copy shortens sales cycles and makes more money quicker

The investment in sales process development and words that sell repays in huge dividends.

Instructions on how to have it ALL

I was finishing up an article for the Phoenix Business Journal today and thought the ending really recapped what everyone needs to focus on to be successful in any business. Enjoy it!

Develop consistent marketing programs, sales systems, and client relationship management strategies. Follow them every day and you will create a working sales process that dramatically increases revenues.

Take a straight-line approach to achieve small, daily goals that lead to a desired bigger picture and you will create stable and meaningful action. Do this consistently, without distraction and everything that you have always wanted in business and life will be yours.