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September 2007
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November 2007

The Human Race is Not Really a Race at All – Or is it?

Aristotle once said, “Happiness is the meaning and purpose of life, the whole aim and end of human existence.”

You may think that happiness is those fleeting moments that you enjoy for an instant, in between running, meeting obligations and striving for a “better life.”

Therefore, you keep running on the track of the human race; thinking the faster you run the quicker you’ll get to where you want to be.

An interesting idea is that life is a game that you create everyday based on your thoughts, actions and efforts, or lack thereof. You win the game  when you achieve happiness in your daily life.

With that said, you soon realize there is a choice. You can create the game as a race or as something else.

Everyone is most happy when they are creating values. One way we play as adults is by creating a business that adds value to the life of other people.

I doubt that anyone wants to race. They simply feel they must to survive. The human race is really a race for survival.

For now, stop racing for a moment. Sit down and think about the true value you offer that enhances the life of other people.

Write those ideas down. Knowing the value you create is step one.

I Can't Afford It -- A Lie

Seth Godin makes an excellent point today on his blog.

When prospects tell you they can't afford it Seth observes, "That's not true.

"At least it's not true almost all the time. Very few of your prospects literally can't afford it. What they are really trying to say is, "it's not worth it." As in, it's not worth reprioritizing my life, not worth the risk, not worth what I'll have to give up to get this, not worth being in debt for.

"One response to repeated cries of "I can't afford it" is to lower your prices. A better response is to tell a better, more accurate story, and to tell it to the right people. The best response is to make something worth paying for."

Great points Seth, as always, excellent observations of modern business ideas.

Purpose, Principles and Outcomes

The outcomes you’re experiencing in business and life is a direct reflection of the purpose you see for yourself in the actions you take and the principals you follow in creating those results every day.

The question then comes up, “What is my purpose?” Here is the short answer.

Your purpose in life or business is the difference you make in the lives of other people.

Your purpose in life can change at any time you see a greater value to create. You will feel a pull deep inside to change so that you can develop this new idea.

Following that desire will ultimately make you feel good, so go for it. Just remember; you may feel frightened to make that leap. That’s normal.

That’s why being an entrepreneur business owner can be so rewarding and so challenging at the same time.

When developing your purpose, always base your actions on the principles you want to live your life by.

When you do, your outcomes will meet your desires. Before you know it, you will feel more fulfilled, no matter what you are doing.