The Reason Small Businesses Fail
What I Learned at Lunch With James Casey

Best Buy v. CompUSA, a Lesson in Client Service

Hpnotebookweb_1 I wanted to upgrade the RAM memory on my notebook computer. I called Best Buy. I was immediately put through to the Geek Squad. It took less than one minute to make that happen.

Told him what I needed, got a price of $130 for memory and installation and a time estimate of 15-minutes to do the work.

Then I called CompUSA to compare prices.

I was put on hold. Then I got disconnected. Finally I got through to a human being in computer repair.

How much to add RAM memory to my machine? "$30 to install," was the reply.

How much for the chip, "I'm busy now and don't have time to look it up."

OK, I'll go to Best Buy.

Remember this lesson the next time a new client calls for a price. When you're viewed as a commodity, client care is always the deciding factor.