I had a great time last Friday, talking to Connie Kadansky, Sales Call Reluctance Coach, about a marketing process that makes cold calling work.
You can listen to our interview here.
While cold calling is done by sales people, the function is more marketing than sales related.
Learn why and how you can develop a process that works so you can add predictable and trackable leads into your sales pipeline consistently, whenever you need them.
Then leave a comment and let me know if this resource helped you.