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June 2009
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August 2009

How to Ensure Nothing Ever Gets Done

TimeMgrIcon When I was conducting research for my book, 90 Minute Time Manager, I talked to a lot of my clients and other small business owners about their work habits and challenges.

I also spoke with numerous entrepreneurs about productivity and accomplishing both vital daily tasks and meaningful long term goals.

What I found out was pretty amazing. It seemed that the majority of people had the terrible habit of multi-tasking. As a result, little was accomplished in the course of daily business activity.

Multi-tasking ensures that little ever gets done.

Why is that? Multi-tasking seems like such a desirable skill.

Here’s the reason.

The majority of human beings are able to focus on a specific task for no more than 90-minutes. After that time productivity drops due to lack of attention.

When you are working on a task you begin slowly but then you build momentum and start getting a lot done as you get into a groove with the specific task you're working on.

But when you hit the 90-minute mark that attention wanes and you are ready for a new task.

When you multi-task, you generally either stop right when you begin, meaning you never gain momentum, or you stop in the middle, which is your most productive time.

Once you stop you have to restart and gain new momentum again.

Then you are fighting the clock, running out of time, meaning you either rush through the project or you drop it completely and hope to come back another day to finish it.

There is a better way to accomplish more.

In 90 Minute Time Manager I build awareness on how to “work with the time you actually have.”

We all have 24-hours in a day but no more. If you're like most people you are only willing to work about a third of those hours.

Instead of multi-tasking, decide on one task you’ll accomplish. Then estimate how long that task will take you.

Block out that amount of time on your schedule and work on that one task for the entire time.

If the task takes more than 90-minutes to complete, break it into two or more days.

Don’t answer the phone, check emails, go on your favorite social networking site or make lunch while you're focused on this task.

Work on one task until it is complete or until 90-minutes is up.

Once you’re done with one task, move on to the next. You’ll find that when you focus and work on one task until complete, blocking out other distractions, you’ll get more done in less time.

The endless cycle of being stressed out by time will begin to disappear as you follow this idea consistently every day.

If you are an entrepreneur or busy small business owner you can learn more about the best way to manage time at www.90MinuteTimeManager.com

Reach Your Full Potential in Business

 IStock_000006046299XSmallWhen it comes to business, the majority of people who start a company never reach their three core goals.

Most people start a business of their own to achieve:

Balance; The ability to create and live on their own schedule.

Satisfaction; True business satisfaction comes from being of service to other people in some profitable way.

Profit with freedom; To earn very good money doing what you truly enjoy with enough time left over to live a full and productive life.

The problem of never reaching these goals lies in the business model itself. 

Most businesses are "me too" in nature. They are based on the same ideas as other businesses.

Unfortunately the majority of business owners are overworked, overwhelmed and not as profitable as they'd like to be.

Instead, follow a new idea.

To reach your full potential in business you'll need to reinvent your business and your brand.

But instead of just delivering a service or products like everyone else, base your 'new' business on your talents, knowledge and individual strengths. 

Then create a value using your  personal strengths in a way that enhances the lives of other people.

As you're developing ideas reach out and ask your target market if the value you've created is helpful to them.

Find out if they would be willing to pay for the value your are offering. 

It may take a few tries but it's worth the effort.

Once you hit on a created value that enhances the lives of others so profoundly they are happy to exchange money to receive it, you're on to the magic formula of sales and marketing.

Only YOU can create and offer something of value to others based on your personal talents and knowledge.

When you do, competition becomes a thing of the past and your  satisfaction soars.

The reason is you have Developed Your Vision and reached your true full potential in business and in life.


The Ultimate Creative Tool for Business

091105-low-res-icon-WEB When it comes to business tools to use, there are way too many choices. Software, hardware, online tools, social media tools and more – the options are vast and often confusing.

While technology is great and I’m a big fan, there is one tool that you may not have considered or intentionally used recently. Yet its power to create is amazing and the results it generates when used can be Earth shaking and life changing.

That ultimate creative tool is your imagination.

Image this for a moment. If you step back and consider where your biggest breakthroughs in business and life first originated, you will trace them back to an idea you imagined.

Then you took that idea into action and created it in a tangible form.

After a while you may have found yourself lost in your creation, due to day-to-day stresses and perhaps now are in a place you don’t enjoy any more.

How do you solve that challenge?

The same way you created it in the first place.

Imagine the next evolution of your business and life. Then take action to bring it about in a physical form.

That’s called change and while change always starts as an imagined ideal it is sometimes uncomfortable at first. But once a breakthrough occurs, you see a new, brighter day emerge and peace and happiness returns to your life once again.

All because you dared to imagine and then use that imagined image to create what you want in your life tangibly. 

Whether you outwardly realize it or not, imagination is always where the creative thought process truly begins.